As important as the application documents and collateral materials are to achieving a successful outcome of the Regional Center designation process, the marketing plan and the coordinated “sales” effort that comes AFTER Regional Center designation are equally as important to the overall success of the client project and effort. That success is realized through the implementation of the
"Wright Johnson Complete Solution."
Wright Johnson understands that upon a successful Regional Center designation and selection of a specific project the all-important “selling” effort begins.
Upon Regional Center designation, Wright Johnson initiates their Complete Solution package and all other EB-5 legal and consulting firms cannot compete.
The focus of Wright Johnson's marketing efforts is mainly Asia. China and South Korea make up nearly 60% of the investment funds coming through the EB-5 program. Wright Johnson team members make regular visits to Asia and have compiled a list of over 275 immigration brokers that we share with or clients.
Brian B. Su- President, Artisan Business Group, Inc. EB-5 Marketer and Wright Johnson marketing team leader.
Mr. Su is an accomplished entrepreneur/business development expert knowledgeable in all aspects of international business strategy and marketing since 1987. He has extensive experience in international trade, business development, marketing management and strategic planning. Mr. Su has been instrumental in establishing a network of immigration brokers for the South Dakota Regional Center, Los Angeles Regional Center, Lake Buena Vista Regional Center, Palm Coast Regional Center, Idaho State Regional Center and the Idaho Regional Center. He advises EB-5 executives and law firms on properly structuring regional center investment projects to attract immigration brokers and investors in China, South Korea, India and other Asian countries. Mr. Su is a leading authority in EB-5 marketing in Asia, operating the EB-5 Marketing and Field Support Center in China. Mr. Su publishes a popular EB-5 news blog and is a requested speaker at many foreign investor seminars.
He will share his insights and knowledge on the key elements of financially structuring the investment project to attract immigration brokers and investors. He will also advise the client on various market issues and concerns.
Brian Su will provide the Regional Center applicant with the latest developments on EB-5 activities in the overseas market. He will advise on the design, development and implementation of pre-marketing strategies and assist in structuring the Regional Center market entry plan for the international investor.
Brian Su will provide the latest market trends analysis on EB-5 investments in China and the entire Asian market. He will assist the client in identifying and selecting international events for pre-marketing campaigns. He will provide advisory and supportive services to help the client develop promotional materials for the overseas market
Upon USCIS approval of the applicant as a designated Regional Center, Mr. Su and his EB-5 field support team will assist the Regional Center in identifying and selecting qualified and licensed immigration brokers to promote EB-5 investment projects in China, India, Vietnam, South Korea and other Asian regions.
Mr. Su is a recognized authority on marketing EB-5 projects globally and Wright Johnson is proud that Mr. Su is part of the Wright Johnson in-house marketing effort.
Wright Johnson has additional marketing team members that are fluent in the Mandarin dialect, Vietnamese and Spanish.
These team members travel to EB-5 conferences and pre- arranged meetings to personally meet with prospective investors to tell the EB-5 story, present the client project and raise the required funds.
Wright Johnson team members reularly visit countries such as Hong Kong, Macau, South Korea, Vietnam, Brazil, Uraguay, Argentina, and China.
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